XBOX Entertainment Studios is responsible for creating original content for the XBOX Entertainment system. With so much original content coming down their pipeline they were looking to create an app that could provide an equally original experience while watching their shows. With the idea of trying to maintain the excitement of social media hype well after a show’s initial release, they reached out to us to work on the design for a prototype app.
With the new challenge of creating an app that could tether to an XBOX, we started by researching other video and gaming apps that already connect to a video entertainment system. From there we designed a solid way to browse available shows as well as comment on the action in real time. Combining these three points resulted in the Time Shifted Comments app.