InMoment is a customer experience service based in data analytics. They help brick and mortar shops collect data on things like which locations are doing well, which are not and how they can improve by collecting responses from actual customers. Knowing their website was extremely outdated, they wanted to rebuild it from the ground up.
With InMoment’s services based on actual people interacting with technology to leave reviews, we felt that an app would encourage user engagement more frequently. To show what an app could do for them, we quickly built a hack app. Complete with elaborate visuals and animations, the first prototype was finished in only a matter of weeks.
This cost-effective and timely prototype allowed the InMoment product team to explore the possibilities of an app for their company without having to take the leap right away. The prototype was quickly pitched to their executive team, and is now being developed into a complete product.
Gathering user feedback
Our quick, functional prototype enabled InMoment’s product team to see and understand the potential of their mission. We were happy to create a prototype and help set their future product up for success. When it came down to it, our efforts in this project were all about turning our clients vision into a reality.