Underbelly Logo Animated

Acme inc.

Project Proposal
Aug 4, 2023
Prepared for
Jon Doe
,
Acme
Prepared by
Tanya
Title
555-555-5555
email@underbelly.is
Underbelly Creative
343 W 400 S
Salt Lake City, Utah 84101
(801) 742-1431
www.underbelly.is

Agency overview

Underbelly® is a full-service creative agency that helps businesses level up their digital presence. We build delightful websites, engaging applications, and provide access to top-notch creatives.

Strategy
  • UX research
  • User personas
  • Product roadmap
  • Brand
  • Content
  • Discovery sprints
  • Usability testing
Design
  • UI design
  • Brand identity
  • Illustration
  • Prototyping
  • Web design
  • Interactive
  • Video production
Technology
  • Full-stack
    Web applications
  • Mobile applications
  • SAAS implementation
  • Internal applications
  • CMS integration

Project overview

Start with alignment.
Target audience
Business objectives

Problem Statement

from copper

Opportunities

Form is to long and hard to manage

The form should be done in an app style

Relevant work samples

Bible Project

Powering an animation studio to full-scale EdTech platform

InMoment

Increasing user engagement with an improved user experience

XBOX Time Shifted Comments

A companion app for XBOX Originals Entertainment.

Front Conference

Building a brand identity for a product management and product design conference.

Proxy

Creating a product to make life easier for real estate agents.

Process & Deliverables

This creative process is designed to keep
Acme
and Underbelly aligned throughout the project and focus on resolving important decisions at the least expensive point in the project.
This will take place in four phases where any phase may overlap with each other.
01
Discovery
02
Design
03
Develop
04
Deliver

Timeline

Phase one: 
Discovery
In this phase, we often stumble upon fresh avenues and unforeseen potentials. Given the inherently explorative nature of this phase, the timeline and budget may naturally evolve. Should any shift occur, our commitment is to provide clients with immediate implications of such changes.
A product design working session at Underbelly.
Phase two: 
Design
Decisions made in the discovery phase may affect both time and cost estimates. If needed, new estimates will be created at that time.
Phase three: 
Develop
We are committed to notifying clients as soon as possible if any unforeseen obstacles arise during implementation that affect the timeline.
Phase four: 
Deliver
We are committed to notifying clients as soon as possible if any unforeseen obstacles arise during implementation that affect the timeline.

Expectations

Expectations

Estimated project length:
2-6 months

Services

Full-Service

Everything you need

to elevate your brand & digital presence.

Creative Team Retainers

Grow your creative capabilities quickly without the time and risk of hiring internally. Together we will work on a time and materials basis to complete your prioritized work. 

You will have a fixed monthly cost, and our team will be able to adapt to the roadmap and be able to pivot as you need without initiating costly change orders due to a constrained scope. We will work iteratively with you to plan each sprint, milestone and create the most value within the available time and budget.

Services

Product Photography

Show off your packaging.

Increase engagement.

Estimated Costs

Expires
Not included in estimate
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